Buying Your Future Auto: What to Expect at SJ Denham

    Ryan Denham Jul 23, 2012

    Within three minutes of arriving at SJ Denham, you will be greeted with a smile and a “Welcome to SJ Denham,” says JR Starrett, SJ’s Sales Manager. Why the prompt attention and friendly sincerity? SJ Denham wants your car buying experience to be comfortable, positive and memorable.

    To give you an idea of what you can expect after your warm welcome, JR walks us step-by-step through the SJ Denham car buying experience:

    First, you’ll be taken on a lot tour. While making your way through rows of new and pre-owned vehicle inventory, your salesperson will discuss your wants and needs -- the qualities your new car must have. With the help of your salesperson, you’ll choose a vehicle that fits your desires.

    Second, you’ll take your future auto for a demo ride. “Sometimes the customer wants an extended demo and we go ahead and do that for them,” says JR. “Buying a new vehicle is a big deal, so it’s important to us that you get a good feel for the car. We do whatever is needed to make that happen.”

    Next, you’re invited into our showroom where we’ll begin the purchase process in a no-pressure, professional environment. With simplicity in mind, SJ Denham approaches the transaction in an honest manner that gives you confidence with your purchase. After all, we want to see you back in our showroom again.

    After reaching an agreement, you’ll be introduced to our knowledgeable finance department where paperwork will be completed.

    Next stop, “We’ll walk you over to parts and service and explain what to do when your vehicle needs servicing,” says JR. This way, there is no confusion or question about where you’ll take your car when it needs an oil change, new tires or a cracked windshield repaired.

    Now for the exciting part: we hand you the keys to your new car. “We go over all of the vehicle functions and make sure you understand how everything operates,” says JR. Of course, we make sure you have a full tank of gas and a spotless, shiny vehicle when you drive off the lot.

    The next day, you’ll receive a follow-up phone call. If you have any questions or concerns, we are here to make sure you are 100% satisfied and 100% comfortable with your purchase.

    We strive to get off on the right foot, right off the bat. We’ll carry that positive rapport through every aspect of your car buying journey, and beyond. “Because we are a smaller dealership, I see you when you pull into the service drive, I see you when you are in the parts department, and you see me. It’s a one-on-one, friendly situation for the customer,” says JR.

    Since 1945, SJ Denham has been Redding’s reliable one-stop automotive center. We are a small family owned and operated business that knows our hard work and commitment to taking care of customers has earned us the customer loyalty and reputation in excellence we have today.

    Now that you know what to expect from us, head north to SJ Denham Chrysler Jeep and Tire Center on North Market Street in Redding and North to SJ Denham Chrysler Jeep Dodge Ram in Mount Shasta to save and experience our personalized, committed approach!

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